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Data Analyst-Product

We are looking for a Data Analyst-Product to help expand the capabilities of the data team. We are obsessed about delivering a seamless and frictionless retail experience for our customer. We strongly believe that we can only deliver these amazing experiences for our customers and merchants when we drive a work culture which inspires innovation, rewards risk-taking and celebrates success. If you want to take more ownership of your career, then you’re ready to be part of Setel.

In This Role You Will:
  • Continuously collaborate with senior product stakeholders to understand the key product KPIs and goals and translate them into reporting specifications.
  • Manages the administration and execution of the KPI reporting by designing and maintaining the appropriate reporting interfaces and deliverables e.g. spreadsheets, dashboards, automated emails.
  • Actively monitor product KPIs and progress to product portfolios, identify variations in performance and alert product stakeholders accordingly.
  • Effectively prioritize and support important ad-hoc queries and analysis needed by product stakeholders e.g. product portfolio meetings.
  • Support training & onboarding for product team members and company to the various existing product metrics.
  • Work with Analytics Engineer (Product) and fellow data team members in developing core datasets that ensure self-service availability of important product data, with the right format and granularity.
  • Monitor and maintain dashboards on the health of our transactional experiences across orders, payments and loyalty (error rates etc) and deep dive where necessary.
  • Maintain thorough knowledge of existing and emerging metrics as needed for analytics and diligently update the data glossary.
  • Contribute to the data team knowledge base and overall team growth through effective work documentation & peer knowledge sharing.

You’re a great fit if you have:

  • Bachelor’s degree in Business Administration, Finance, Economics, Computer Science, Data Science, Engineering or other related fields.
  • 2+ years of experience with at least 1 years of experience in a data analytics role.
  • Understanding of the key drivers within the transactional B2C/payments/loyalty domain is preferred, but not a requirement.
  • Financial services experience is a plus.


Technical & Functional Skills:

  • Ability to access a relational database using SQL with fluent ability to understand, write and modify SQL code.
  • Experience with navigating databases or data warehouse to understand raw data sources and performing data cleansing and dimensional modelling tasks.
  • Experience with Product Analytics tools e.g. Mixpanel, Amplitude, Google Analytics.
  • Ability to leverage data visualization tools to create reports and dashboards e.g. Google Data Studio, Power BI, Tableau. MicroStrategy.
  • Familiarity with setting up metrics and key performance indicators for either B2C or B2B products.
  • Familiarity with customer analytics concepts e.g. conversion, segmentation, retention, funnel analysis.


Soft Skills:

  •  Ability to work independently and collaboratively with other functional teams e.g. product, engineering.
  • Positive and reliable team player with strong collaboration skills.
  • Exceptional attention to detail and quality.
  • Strong written and verbal communications skills.
  • High energy, self-motivated and able to thrive in a fast-paced environment.
  • Humble and customer-centric.

Bonus Qualifications

Setel Ventures Sdn Bhd is fully committed to the protection of Personal Data and the compliance of Personal Data Protection Act 2010 (“Act”). Setel Ventures Sdn Bhd assures that any Personal Data collected, stored, processed and used for the purpose of this registration/application shall comply with the requirements of the Act and only to be used within the Setel Ventures Sdn Bhd.

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